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Comparison

Deepal S07 vs GWM Ora: New Chinese EV SUVs Compared

By the Azraa EV team··9 min read
deepalgwmcomparison

Deepal and GWM are both new-to-New-Zealand Chinese EV brands, but the S07 and Ora aren't really direct rivals in the traditional sense — one is a mid-size electric SUV, the other a small city hatchback.

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Deepal and GWM are both new-to-New-Zealand Chinese EV brands, but the S07 and Ora aren't really direct rivals in the traditional sense — one is a mid-size electric SUV, the other a small city hatchback. We're covering them together because buyers cross-shopping affordable new Chinese EVs often end up considering both, even though they serve different needs. Worth being upfront about that before diving into specifics.

Different segments, similar positioning

The Deepal S07 (a Changan sub-brand) is a proper mid-size SUV competing loosely with the likes of the Tesla Model Y and BYD Atto 3 on size, while the GWM Ora is a compact hatchback sitting closer to the BYD Dolphin. If your shortlist genuinely includes both, the honest first question is: do you need SUV-scale space, or are you buying a smaller runabout? That answer should decide more of this than any spec comparison.

Price (2026 NZ)

VariantDeepal S07GWM Ora
Entry$59,990 (RWD)$44,990 (Standard Range)
Top$64,990 (AWD Extended Range)$49,990 (Extended Range)

The S07's larger size and higher power come with a $15,000 premium over the Ora at comparable trim levels — a gap that broadly reflects the segment difference rather than one brand simply being pricier than the other for equivalent metal.

Range and space

Deepal S07 AWDGWM Ora Extended Range
WLTP range480 km420 km
Real-world (mixed NZ)380–410 km350–380 km
Boot capacity520 litres228 litres
Body styleMid-size SUVCompact hatchback

The boot figures alone tell most of the practicality story. The S07 is a genuine family-hauling proposition with rear legroom and cargo space to match; the Ora is a two-person-plus-occasional-passengers city car that happens to have decent range for its size.

Which one fits which buyer

If you need to carry a family, sports gear, or regularly haul more than a weekly shop's worth of groceries, the Ora simply isn't in contention regardless of price — the S07 is the only realistic option of the two. Conversely, if you're a commuter or a second-car buyer who mostly drives solo or as a couple around town, the S07's extra size and cost buy you nothing you'll actually use, and the Ora's lower price and easier parking make more sense.

Brand maturity in NZ

Both brands are genuinely early in their New Zealand journey, and neither has meaningful long-term local ownership data yet. GWM has a modest edge here purely through its existing NZ dealer presence — the Haval SUV range and Tank 4x4 models have been sold here for several years, giving the brand an established service network even though the Ora itself is a newer addition to that lineup. Deepal, as a newer sub-brand of Changan entering NZ more recently, is still building out its dedicated dealer footprint, which is worth checking against your own location.

Neither brand's specific EV models have enough NZ road time to make confident long-term reliability claims. Both should be approached the way any early-adopter purchase should be — with realistic expectations about resale uncertainty and parts lead times, tempered by the fact that both parent companies (Changan and Great Wall Motors) are large, established global manufacturers rather than unproven startups.

Servicing and parts

GWM's broader NZ dealer network, built on non-EV models, gives Ora owners more service locations to choose from today. Deepal's network is smaller but growing, concentrated in major centres initially. For buyers outside Auckland, Hamilton, Wellington, or Christchurch, it's worth confirming servicing distance for either car before committing, since neither has the nationwide density of a Toyota or Hyundai yet.

Warranty and running costs

Deepal offers a 6-year/150,000 km general warranty on the S07 with an 8-year/180,000 km battery warranty. GWM covers the Ora with a 7-year/unlimited km warranty and matching 8-year/150,000 km battery cover — marginally longer overall, which is worth noting given both brands are still building New Zealand trust.

Running costs scale with size, unsurprisingly. A full charge on the S07's larger battery costs roughly $24–27 at home power rates, against $16–18 for the Ora Extended Range — a genuine ongoing cost difference on top of the purchase price gap. Insurance follows the same pattern: expect $1,300–$1,600 annually for the S07 versus $1,050–$1,300 for the Ora, broadly tracking each car's higher value and repair cost profile.

Verdict

Choose the Deepal S07 if: you need SUV-level space and range for family or lifestyle use, and the higher price reflects a genuine step up in what you get rather than just a different badge.

Choose the GWM Ora if: you want a smaller, cheaper city EV and don't need the extra space, and you'd rather buy into GWM's slightly more established NZ dealer footprint.

This isn't really a head-to-head so much as two different answers to two different questions. Match the car to what you actually need to carry and where you actually drive, and the segment gap makes the decision for you more than any brand comparison could.

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